

Villa Margalit


Italian olive oil.
In Italy, there is a lovely family that produces homemade olive oil.
Their daughter lives in Israel, She wanted to surprise her family by giving them a unique label for the olive oil they produce for personal use.
Villa Margalit
THE PROCESS
The client's vision was clear: she wanted her parents villa to appear on the label, thereby leaving their imprint.
She sent me the picture of the villa and requested that the design style resemble a wine label, clean and elegant

THE DESIGN
For the villa illustration, I used Adobe Illustrator and added the vines as an effect.
At the client's request, I opted for clean and delicate lines, avoiding shadows or intricate details that might clutter the design.
It was clear to me that the label's background would be in a light beige tone.
After placing the villa on the label, I decided to incorporate olive tree branches to evoke the surrounding olive trees and connect the villa to the product.
I used two types of fonts for this project. For the main title, I utilized the Elika Gorica font, and for the secondary title, I used the TAN Engleton font. I chose the secondary font because the shape of the letter 'O' resembles an olive.




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